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The Most Popular Fitness Apparel Brands in 2025

See who has the #1 spot...

In a world where fitness and fashion collide, the race for the top spot in fitness apparel is as fierce as the workouts they're designed for. Our Most Popular Fitness Apparel Brands list is the definitive ranking of the titans in the industry, a showcase where style meets utility on Instagram, TikTok, Pinterest, and beyond.

At NotCommon, we go beyond the surface, providing you with an authentic accounts list of the brands that are setting trends and pacing the fitness world. From the iconic Swoosh leading the charge to the underdogs making waves, we've got the latest, most accurate follower stats and verified statuses. Dive in and discover which brand's social media muscle flexes the most, and find out if your favorite made the cut in the most reputable corner of the internet for verified brand analysis.

Noteworthy Stats:

  • Combined following: 453,025,532
  • Median following: 1,376,226
  • Dominant platform: Instagram (86%)
  • Percent of accounts verified: 48%
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